The protagonist of the novel is a native in the world of Eastern fantasy. So think cultivation and sects not knights and magic. He is an adoptive son of the richest guy in the village, but his life is still miserable because he basically functions as Cinderella in this family, doing difficult and disgusting chores for scraps of food. One day he leaves this household, and almost immediately gets himself killed. The twist is he doesn't die completely, but instead he travels back in time to when he was still in his adoptive family. So he goes out again, joins some sect, learns how to fight, and then dies again. Rinse and Repeat but each time he gets to keep his increased cultivation.