Found it on Amazon today. All I can say is it really seems like the seller doesn't want to sell these. 100% mark-up. And the $20 dollar one goes for 49.99. One review said they couldn't find the $20 one anywhere and ordered it as a gift. Maybe the price has since been upped but if it hasn't ... . Also it has 69 customer reviews, does amazon let you review things you didn't buy? Thing is most of the sellers other stuff isn't horribly mis-priced, at least in my opinion. I mean they aren't amazing deals by any stretch, a new copy of a game cost roughly what I'd expect to spend on a new copy of a game. They might not depreciate properly but most of the games I like are well worth the price of admission anyway so I don't mind it. Thing is I could see where someone wouldn't want to waste their time shipping out a bunch of cards, and you know (well, I know) for a fact that people are lazy enough to spend 10+ dollars to get a $3-5 soft drink delivered to them. So it's no stretch of the imagination to think that there are a bunch of people out there who would order them if the mark-up wasn't so stupidly ridiculous. I imagine that there is an almost exponential increase in the number of cards sold for every $5 you take off that price.