honestly, i think it's more HE'S THE MC'S ENEMY, here to take everything she has and wants away from her, and yet mc falls for him and practically sells herself to him (via authorial mandate) in order to be able to keep her position and family. we haven't seen what attracts her to him, although we've seen him being physically attracted to her. besides, with these violent/obsessive/crazy/evil mls, you kind of have to cultivate a "you can kill/torture/maim/etc. anyone you want, as long as it's no one mc cares about" attitude, or you're not gonna be able to read these novels lol. the whole POINT of a romance novel with a bad moraled love interest is that they're bad, but they won't hurt mc, but we haven't seen any evidence so far that he doesn't hurt mc. he's twisted and narcissistically thinks mc is trying to attract him, and is physically attracted, but is he going to change his ways enough to convince the reader that he and mc deserve to be together? that remains to be seen.